Monday, August 18, 2014

An interview with Vinay at TechPrevue

An interview with Vinay at TechPrevue
Here we have an eminent blogger with us today. He isn't like the type you see every day. He helps vernacular blogs. 

What attracted me towards TechPrevue was the desire to understand the challenges faced by a vernacular blogger. My understanding that SEO techniques do not work at blogs containing vernacular language was further cemented by Vinay's admittance. 

Read as Vinay explains how he overcame the most formidable of hurdles in SEO, making Google understand something other than English.


An Introduction

Mohit: Tell us about yourself. Being a NIFT alumnus, how did you stumble towards Website SEO?

Vinay: As a person it’s difficult to identify myself. I am a human who love creative things. I am involved in blogging since 2007. I created first blog to publish my poems. But after sometime I got many requests to reveal the secrets of blog design, widgets and template. So I created my Hindi tech blog तकनीक द्रष्टा(2009) to help bloggers. After that I learned about monetization of blog and tried it on my blog but after few months AdSense made Hindi unsupported language. That was the main reason why I switched to English and renamed my blog to Tech Prevue (2012).

I dint stumbled to website SEO because I never quit blogging after 2009. In May 2010 I joined 2 year program Master of Fashion Technology (Strategic management in Apparel production and Fashion retail) at NIFT, Gandhinagar. After completing MFTech in 2012 I tried to continue blogging because many of blogger friends always want me as blogger to help them. 

Again I started तकनीक द्रष्टा in January 2014 when I met with kind people from Google. We talked about Hindi content promotion on web, Hindi software and Android localization. After a healthy discussion I found Hindi blogging as an opportunity because Google AdSense for Hindi content will be available very soon. So now [I’m] still doing blogging as hobby and extracurricular activity and monetization in my second objective.


TechPrevue screenshot



Mohit: Tell us something about Tech Prevue and the Blog.

Vinay: Tech Prevue is a platform where we publish articles related to blogging, monetization, web development, Smartphone and technology etc. It is in existence because of people who love it. Our objective is to simplify tech noesis and make it understandable to audience. First we targeted only bloggers but now we are concentrating on all including business persons who want to keep their business alive with the help of technology. Now number of software companies relies on techprevue.com and sponsor article to promote their products and services.

Tech Prevue is not only a blog. We are consultant to bloggers about blog, blogging, design and SEO. We are crafting beautiful blogs and giving cent percent satisfaction to our clients. 


Mohit: What are your upcoming Projects?

Vinay: We are working on two projects Fashion Reveries and Digital Brainiac.
‘Fashion reveries’ [is] in alpha stage but serving fashion aspirants and professionals.  We are planning to build a new name for web consultancy and development job apart from Tech Prevue. 
So Digital Brainiac is different project of early age and yet not fully implemented. We are constantly working on it before providing our services. 


On Social Networks

Mohit: Be it Facebook or Twitter, Social Media was never the strong point for a majority of bloggers, yet, you boast of more than 3000 Fans on facebook and more than 2000 Blog followers? How did you manage it?

Vinay:  We are in existence since 2009 but that time only Hindi bloggers knew us. We are constantly working on quality over quantity. Those have interest in our niche love us and have special care. One of our old gadgets is ‘Google friend connect’. We have 2150+ followers. On Google+ number of followers are 1100+. Yes we opted for Facebook page a year before to give blog updates to our readers who are on Facebook savvy and their count is now 3150+. 


On Revenue

Mohit: How important are web Advertisements to running a good blog?

Vinay:  Monetization is always a tool to run a blog. No one can afford a blog from his pocket for life time. Monetization can be direct or indirect. When you earn a dollar from your blog you earn hundred dollar’s motivation to make a next post on your blog. I have seen many bloggers who invested lots of money in early phase but dint get any revenue from their blog. In Hindi blogging it is happening to every third blogger. 
Thus web advertising is very important to run a blog. When you earn from your blog you can afford more professional resources to promote your blog and content. It is an opportunity to avail professional SEM and SEO. Professionalism definitely brings success in your life whether you blogging or other things. 


On Search Engine Optimization

Mohit: You also host Online Tools at Techprevue.com. So tell me how efficient online tools are in bringing potential clients?

Vinay:  Online tools bring potential clients who have a unique kind of requirement if they found bugs in your tool they need solution for it. A very [few] clients come for additional features in your tools. We host Hindi tools which are used by numerous end users but they don’t ask for additional features because don’t want to pay you. So it seems client is wrong word for users. But for other tools situation might be different. I have no experience other tools so I can’t say anything about it. 

TechPrevue tools


Mohit: Referred to some of your testimonial websites, do you think SEO techniques for a Non-English website (e.g. Hindi) differs from an English website?

Vinay: Yes, I don’t want to take other blog. I will talk about my Hindi blog तकनीक द्रष्टा. It is really difficult to opt same SEO strategy as Tech Prevue, because search engines does not understand Hindi well as they can do English or Spanish. Audience is different for Hindi blogs because most of the blog readers know English and have subscribed English blogs of same niche. If they come to your blog, only come for specific reason. For a Hindi tech blog, second kind of audience [are] newbie in blogging and want to learn everything from scratch. [Since] very few have good command in computer and computing. So you have to calculate for every post and content language. At last, each time you need a different strategy to build new audience for your blog.


Something Personal

Mohit: Now something personal, you’ve used cartoons instead of your real face. Most Bloggers do not mind putting their faces on their creations. Why it that your real face is not visible on the website?

Vinay: Of course, I want to tell you about this. It is part of our research – How do people react when you use cartoon charters of yours rather than using your image. From Google search point of view it is not good to choose cartoon image for face. But if we talk about blog audience it reacts well. In my case I found ten percent audience is appreciating my new avatar and happy with it. I have not any survey report but I got good remarks them about this avatar. Well you can see my real picture on my Facebook account in picture gallery.

Finally

VinayThank you Vinay; I guess, we’ll all wait eagerly for that research. That was all for today, we wish well and bid adieu to our guest today. Readers can contact him here and connect with him here. For any question that you would like to ask Vinay, drop it in the comment box below and I’ll make sure, you’ll be replied to.


This was,
An interview with Vinay at TechPrevue MohitChar

Monday, August 11, 2014

A Case Study on Fair Use Copyright Policy

A Case Study on Fair Use Copyright Policy Front
There was a time when I was cleaning up codemakit back-links. This means removing codemakit name from websites that are not relevant or not important or are simply degrading.


The pretense of the exercise was that if the quality of back-links is improved, the website stats will improve.

The exercise dictates opening each and every website from Google search results which looks like a domain analyzer, i.e. a website that hosts information about other domains. So, for codemakit, one would find websites, hosting DNS information about codemakit.com.

An Average DNS Based Website

DNS (Domain Name Server) information hosted on such websites include, the following information,
  1. Name of the website, 
  2. Name of the Owner of the Domain,
  3. Email address of the owner, 
  4. Email address of the technical staff of the website, 
  5. Contact details for privacy violation
Now obviously websites with such content are not relevant at all. So that means mailing each and every one of them asking them (Politely) to take down any content related to codemakit.com.

The problem however lies in one place. Most websites never respond to your mail. Some do respond after a week or so, apologizing that they were busy. However, there is one type of website which hosts not only the DNS information of blogs but also their content.

Such websites host the following information in addition to the DNS information
  1. Meta Description
  2. Meta Tags
  3. Category of the website
  4. Content of the website

New Type of DNS Based Website

Some often say that this was because of web owners submitting their websites to several search engines as a part of their naïve SEO strategy, only finding out later that those were not search engines but just directories hosting such information.

They use specially designed bots to copy information from your personal blog/Website and host it on their websites. On one look this can be called as a blatant violation of your copyright. (Assuming your website has a copyright notice). But only when you visit such websites you find that not only have they shirked any responsibility of violating a digital law, they are justifying their actions as well.

How do they justify or rationalize copying data from a website? By citing a Policy named as fair use Policy.

Fair Use Copyright Policy Example

In the following example, one can see how content from codemakit.com was copied on a website. When one rushes to the contact page in protest of its violation of copyright, one would find that the website is protected by fair use policy and "threats" would not work.

In the following example, "Just one question arises, "Does the snippet provided on the website qualify as a preview?"

Typical Design of a website hosting DNS and Content Information

Related Reading,

This was,
A Case Study on Fair Use Copyright Policy MohitChar

Monday, August 4, 2014

9 Types of Phishing Scams

9 Types of Phishing Scams Front
There are 9 different types of Phishing attacks. How would you recognize a Phishing Scam? How do you know if you've been phished by a scammer and how to protect yourself from one.

Scamsters often try to convince you that they're authentic, respectable, important persons of the society. So let me ask you a question, Name some professions who get respect and adulation from their fellow citizens? 

First Doctor, A doctor is seen as a healer, a life giver and hence people associate many of their positive feelings towards a doctor. Maybe he once saved you or your near one, hence your gratitude gets attached to any doctor you see. He/She might ask for your passwords and you'll happily divulge your web accounts passwordsAnother is an Astronaut but since the probability of an astronaut mailing you is excruciatingly low, we'll leave them aside. 


Another profession is a corporate big shot. The directors, chairmen etc are the people who sign your paychecks (Most of you), also a tinge of adulation comes from the fact that they've probably worked a lot and hence have reached at such a position. So, It is actually overwhelming that a corporate big shot actually mailed you something. So you'll be tempted to look for once.

Types of Phishing Scams

9 Types of Phishing Scams HookThere are actually 9 Types of Phishing Scams
1. The Corrie Wright Scam
2. The Scam Victim Compensation Scam
3. Loner Loaner Phishers.
4. The Plastic Money Phishers
5. The ‘Make 400$ in a week’ scam
6. The ‘Damsel in Distress’ Phishing Scam
7. The Phishing Attachment Scam
8. The Dishonest Banker Phishing
9. The Threatening phishing Scam

The Corrie Wright Scam

In this type of Phishing Scam, Corrie is a doctor (Corrie could be an overweight unemployed bald man sitting in front of a computer with a pack of nachos in his hands).

I chose Corrie because majority of phishing scams of this type had the name of Corrie in it.
Now she tells the story of how she got scammed and traveled to Nigeria for her compensation. She finally advises to contact Mr. Michael Craig to whom she gave 420$ for the paper works. It is ironic to note that Section 420 of Indian Penal Code deals with scams and Cheating.

The Corrie Wright Scam codemakit

The Scam Victim Compensation Scam

Here the Phisher would innocently offer a way out of scams by shoving your mouth with another phishing attempt. They often disguise themselves as senior official (A director in this case who does not have any work other than sending emails to thousands of people with UPPERCASE subjects) of some really famous bank or a financial institution, who say that they have your file with them. 
Now they will claim that you have been scammed already and they’re here to help you get your compensation back. A dishonest person would think, “Wait! I was not scammed!” But “Sc** it! I’ll receive compensation, which means lots and lots of money!” 
Now, I’ll request you to read through the message first, find out the director’s name then come back to this page.
So be honest and think, “Why would a director of a company offer me compensation by putting the message subject in UPPERCASE? I’ll find out if the director is legal.” and then you’ll find the truth about the director. The director is a reputable figure Mr. Hikmet Ersek and his name nowhere resembles Mr. Mark James as given in the email.

The Scam Victim Compensation Scam codemakit

Loner Loaner Phishers.

Phishing Loansters are another breed of scammers that scam you with loans with irresistible interest rates. But as usual, you need to pay some processing fees to make it happen. More than often your loans get rejected and you're left cursing.

Loner Loaner Phishers codemakit

The Plastic Money Phishers

They’ll offer you credit cards and an offer to save thousands of rupees. It is usually aimed at the mathematically challenged.

The Plastic Money Phishers codemakit

The ‘Make 400$ in a week’ scam

One of the most famous and intricate web scam is the make 2000$ or 4000$ per week scam. You'll encounter several testimonials from people who "used" the system and "got rich in a week”. The Website boasts of making you rich in a week. However, more daunting is the attempt from these websites to legalize the mail by adding a small Para at the end of the mail. 
It subsequently explains the readers that the mail was sent in compliance of a law or a bill and is in no way an infraction of the law. 

In this message there are two things wrong; 
First, a bill is not a law, (It can be called as a draft as it has not been implemented) 
Second, Spammers never provide actual email addresses/Names/Numbers etc so that you could unsubscribe.

They use the fact that people often don't check if the email was authentic or if the websites were certified. But, when many have used the law card, some often use the god card, i.e. some small phrases in the email like "God Bless us all" or "God bless you" etc. This is said to attach spiritual emotions filled with a theists' adulation. 
Some often use the confidentiality notice which essentially states that the mails between you and the party are confidential and should not be divulged to anyone. This tries to cement your understanding that the mail was authentic.
In short they'll use anything and everything to make sure you read and respond.

The ‘Make 400$ in a week’ scam codemakit

The ‘Damsel in Distress’ Phishing Scam

This was instantly recognized as a scam. However for the sake of this article, Reply was provided. They reply was to be short and sweet with a touch of interest and indifference. But to the two words I gave, the Phisher bombarded me with a 1600 worded essay delving into a girl’s heart breaking story. 
The scammer tries to include information based on real world events to fortify its lie. 

The ‘Damsel in Distress’ Phishing Scam codemakit

Phishing Attachment Scam

It is said that playing with fire will only burn you. On the search towards phishing and email scams, I burnt my hands too. The following message was delivered to my personal mail address, which never happened before.
Attaching a message/letter to an email actually lessens its chances to be read by any email provider’s filter. This sends the email directly into the inbox rather than your spam box thereby increasing the credibility of the mail.

The following mail was attached as a docx file. I’m sure, Gmail servers could not read through a docx file as it was delivered straight to the inbox.

Phishing Attachment Scam codemakit

The Dishonest Banker Phishing

There is always one banker who holds millions in his pocket but still wants to share it with you. The banker’s customer died without declaring a next of kin. Now the banker is interested in gulping down the money but instead wants you to pose as a beneficiary and get 50 % of the money.

The Dishonest Banker Phishing codemakit

The Threatening phishing Scam

You’ll be mailed by an authority,( Could be a policeman, toll booth, mail account provider etc) You’ll be threatened to do what they want or your services will be terminated immediately.
The Phisher Below did not provide me with a link, or else we could have gone further.

The Threatening phishing Scam codemakit

Related Reading,

You can read all about The Simple Steps to stay safe Online.
Find out about How Passwords are stored on Websites

Download Complete Report

Now you can download the Complete 23 Page Official Report on Different Types of Phishing Techniques.
You can also download the Funny Version of the Official Phishing Techniques Report, where we make fun of the phishers and their useless attempts at scamming people.

This was all about,
9 Types of Phishing Scams mohitchar

Monday, July 28, 2014

The Dangers of Fair Use Copyright Policy

The Dangers of Fair Use Copyright Policy frontHow often do you feel safe about your work? Do you feel that your work is protected enough by copyright laws?

If you do there is a bad news for you. There is a flaw in the existing copyright law, a flaw known as Fair Use Policy.

What is Fair Use Policy?

The fair use policy is an exemption to the existing copyright law, the one which all bloggers and websites use in order to ward off copiers from your precious creation. Wikipedia on Fair Use states that

'Fair use is a doctrine that permits limited use of copyrighted material without acquiring permission from the rights holders'. 

The fair use policy grants right to use a small snippet of copyrighted material without actually getting permission from the original owner. Though it was created to provide a preview of a person's copyrighted work which actually is not free to use, there is an inherent weakness or a flaw in the policy itself.

Difference between Fair Use and Creative Commons

This is much different that a creative commons concept. In a creative commons concept, the web owner allows the use of content with some limitations (Here you license your work with a creative commons). The first image of this article is a part of creative commons, which allows me to modify and use it for personal purposes. This however is not the case with fair use. A Fair use is an exception allowed for using/ reproducing a copyrighted material.

What is the problem with Fair Use?

Do you know the problem in the policy? It is just a single word in the Wikipedia's version.  The word is "Limited Use"

What is limited use? For a 400 word article, limited use may include hosting a copy containing words ranging from a meager 20 word preview or a 399 word preview "I left out a word you know. I did not use your complete article you know”. For a 20 minute video, the preview might range from a harmless 1 minute trailer or a 19 minute 59 seconds video, thereby leaving out the thank you note at the end of the video.

Since the implementation and the interpretation of fair use reside only with judges and the legal eagles, you never know if your work has been copied "Fairly" or "Unfairly" (Yes I'm using sarcastic quotes). In short, though it is named as fair use, it actually is a loophole in the system itself thereby enabling a cyber thief to blatantly copy your work without offering an apology.

How does Fair Use affect you?

When your content is available on another website for perusal, you lose valuable readers, your page start coming below the alleged website and hence your website drops in SERPs.

Related Reading,

This was about,
The Dangers of Fair Use Copyright Policy MohitChar

Monday, July 21, 2014

All about Phishing and Phishers

All about Phishing and Phishers Front
Have you ever encountered a mail saying you've just won a $#insert huge sum here# lottery? 

Or wondered why does the mail address looks suspicious? Such are just a glimpse into the evil machinations of a scammer that uses his online prowess and apparently your lack of, to scam you of your privacy and your money.



What is Phishing?

First comes the definition, Phishing is basically an attempt at finding personal and sensitive information about you. Such information if divulged can lead to compromised accounts and a lot of grief at the end. 

Where Does Phishing Occur?

'Phishing Nets' (Coined by codemakit) is the place from which the scammer starts getting your attention. Most common Phishing nets (in Order of preference of scamsters) is 

1. Email: The most common Phishing location. You can check if your mail is authentic or not (Too many Phishes out here)
2. Social Networks: By posting malicious links at Facebook, Twitter etc. You can check these too (Talking Phishes out here)
3. Websites: By hosting malicious Websites that let you fill forms thereby phishing for your personal information. You can check for Website Certifications (Fake Phishes around here).

What do Phishers want?

The Phishers want your personal information, everything from your email address (Which they can spam later) to your name, address, credit card information etc. (Though, I've given a few tips to protect yourself from divulging your passwords) Once they have enough information about you they can move on towards monetary pleasures. Meaning? They'll use your information against you. For an example, one of the most common phishing nets are Emails and the most common Phishing Practices include being a bank representative. They will probably tell you, that they're from a reputed bank and have your file with them. 

They’ll throw in a few informative pieces of information gathered from you before to let you believe they actually have an official file on you. Then they'll frighten you by stating that you're password is about to expire and if you do not send the required information, your account will be blocked. Once you send the information you can safely say goodbye to all your hard earned income.

The Types of Phishing Techniques

There are 4 different types of Phishing.

1. The good old Bland Phishing

They just send out millions of spams to every email address they could think of and wait if anyone gets caught in their Phishing net and replies.

The good old Bland Phishing

2. Spear Phishing

As the name suggests, This technique is usually adopted by Phishers holding extraordinary grudges against some specific person. Which might be their second grade class teacher or a college professor who dropped him or a show-off neighbor who can't keep his dog quiet at night. The Phishers gain personal information about the particular person (Sometimes he/she already knows). Once they have the information, they'll use it in the way given above to scam you of your money.

Spear Phishing


3. Whaling

Again as the name suggests, Whaling includes phishing for a whale, i.e. a really big corporate honcho or just another person with a lot of green in their reserves. The victims can also be big shot executives who actually hold the rein to the security of their companies' databases. A successful whaling attempt can lead to divulging of company database passwords or the database itself, thus opening the door to countless other phishing attempts. No amount of extreme techniques to store your passwords will keep them safe unless you're willing to save the information from falling into the hands of cunning phishers.

Whaling codemakit

4. Clone Phishing

This is a relatively new technique, where the Phishers create a mail that is really similar to the ones sent by authentic sources. For example, a bank website sending promotional emails are often copied and modified. Then, the modified email containing everything will be sent to the victim. All but one change, the links in the email will be changed so that the user is redirected to the scammers’ website where the user will give its Username and password to login. Only realizing minutes later that he/she was scammed.


Clone Phishing Codemakit

Phishing Terms (codemakit)

Phishing: You already Know it.
Phishing Net: The place where Phishing Starts. (Email, Social Networks, Websites)
Phishers: Scammers who phish for your information
Phisheries: Shady places (might be in Nigeria) where scammers often sit in front of computers wearing an overcoat and dark glasses (Bazinga!). These are the places from where they send/create scam.

Related Reading,

You can read all about The Simple Steps to stay safe Online.
Find out about How Passwords are stored on Websites

Download Complete Report

Now you can download the Complete 23 Page Official Report on Different Types of Phishing Techniques.
You can also download the Funny Version of the Official Phishing Techniques Report, where we make fun of the phishers and their useless attempts at scamming people.

This gave you an introduction into
All about Phishing and Phishers MohitChar

Monday, July 14, 2014

Why to hate twitter

Why to hate twitter Front
Most major companies are looking towards social media for gathering potential customers. But there is one exception, Apple, the iconoclast it has always been, has refused to create a twitter account

According to a mashable report as of September 2009, about 76% of Fortune 500 companies had tweeted less than 500 times. Also, half of the fortune 100 companies had followers less than 50%, which essentially means that neither you nor your company needs large twitter following to reach at the top. Though the major reason the above article was written is to show how less number of tweets led to a lesser number of following but I choose to infer something else.

I would love to cite several interviews conducted at codemakit, like Metin's Advice '[For] people coming from twitter, doesn't bring too much revenue on Adsense when compared to search visitors.’ Jacob Gube of SixRevisions (A pagerank 6 Website) says that 'Social media almost runs itself. We'll check it a couple of times a day just to see if we have any messages.'

This simply means that they do not invest much time for direct intervention on social media or trying to engage customers/Readers on their social media pages. To brainwash you one last time, I would quote an interview of Veerle Pieters from Duoh.com where she said 'I never actively promoted my Twitter so that people would follow me.' (I'm sure I'm not quoting her out of context, if I am, hopefully I'll receive a mail tomorrow).

Since, I've introduced a large number of professionals (all of them disagree with active twitter interaction), I shall now begin to explain, why should you hate twitter?

It is tough (I’d rather eat a pizza)

Active interaction at twitter is a painful job. I’m not talking about those potato Bloggers but about the excruciating regime of posting nice and clever posts from your fateful twitter account (and for god knows whom). Filled with the fallacy that if they post something clever or thought provoking, they are bound to engage audience and promote their brand.

The thinking is partially correct, when you post something mindful, you are engaging your audience, but ask yourselves, does it actually contribute to your company or firm? A BIG NOOO.

140 Characters? My name’s larger than that!

Secondly, I personally feel, that a 140 Character limit is just too d**n low! You cannot be expected to engage your audience and hook potential customers with a bunch of letters hurriedly put together because the message exceeded its limit.

Note. A personal Experience
My personal experience would dictate me to write about the problems faced by me while using twitter in conjunction with hootsuite. Hootsuite is a service that essentially helps you post a message to all your social networks at once, like Facebook, Twitter, Google+, Pinterest, But the problem I faced was, whenever I try posting a long message to all the social networks at once, The twitter 140 limit somehow crops up and prevents me from sending the message at all. This has actually led many people to distance themselves from Hootsuite. Also, when you add a procedure to forward your facebook posts to twitter, the forwarded post never comes complete and this leads to serious ambiguities.

Word of mouth, faster than the wind

Thirdly, Word of mouth often spreads awesomely fast. Once you see something at twitter and it registers, when you see it often, it fortifies. This is applicable to both positive and negative reviews. You think twitter will be the nicest place where people will comment with nice flowery posts smelling of roses but reality is just a bed of thorns. People often disagree with your services and this leads to negative/Bad reviews. When people see such reviews for sufficient number of times, they become awfully sure that your product is not worth s**t, (I meant salt :-|).

Note. On Word of mouth
I'm sure you wouldn't believe me, have a look at a case study taken up by codemakit research on the perils of starting a popular at the moment blog, where I discussed the cases of web entities which became popular instantly. The only problem occurs when instead of becoming popular, they became instantly unpopular. Take the case of Justin Bieber*, I have no bone to pick with him but when he first started, Social media pounced on him with negative reviews.

Instead of looking at his music, people started looking at his personal life and started judging him. In such cases, social media actually works against the firm/company and blocks many perspective sales. Take Emma Watson* for example, her beauty and acting skills were greatly appreciated by people at social media. Not surprisingly, many of my friends actually went to see her movie just because they had "heard on twitter, she is beautiful". In short it is just a gamble, through twitter you can either increase your sales through the roof or decrease it through your basement.

The Symbols are too @*##ing many!

Fourthly, People are often fed up with too many symbols. Each symbol means something and adds some meaning. The problem with this is, the complete post/series of posts look nothing like people talking but look like people throwing sharp things at each other (Ok here's a #hashtag thrown at your face. Out comes a reply of hot smelling @atsign and kicks you with obnoxious retweets). 

The Symbols are too @*##ing many!


People struggle to grasp the concept and the "omniscient" people at twitter pay no heed to it. Hence it looks something obscure and there goes your aim of connecting with people.

Not enough people to read

Finally, there aren't many twitter users in the world. Take a look at a study by statista Facebook had 1184 million active users, Google+ at 300 Million and Twitter at meager 232 million users followed by Tumblr at 230 million. So, if you still want to promote your company through social media, you are better off with Google+ and Facebook than with twitter.

Now, codemakit would be called as a hypocrite if I do not explain the presence of @codemakit on twitter. I shall stick with my principles that having an account at twitter isn't a blasphemy, but incessant posting of 140 character crap trying to gain visitors/ customers is.
Codemakit seldom posts anything out of the blue and just relies on post forwarding service by an RSS service known as feedburner just to make sure that the bored minds using twitter have something interesting to read.

* The Examples quoted here are my views and is not intended to provoke/hurt anyone. Visitors are requested to read at their own discretion.

This was all about,
Why to hate twitter MohitChar

Monday, July 7, 2014

When was a Webpage Updated

When was a Webpage Updated
Ever wanted to find when was a webpage updated? Here are some methods to find out when a webpage was updated. We'll be discussing several methods to find when a webpage was updated. 

For example the WayBack machine method, change Detection method and JavaScript method.



The WayBack Machine

One of the most popular methods for non-programmers is the wayback machine method. Codemakit had already discussed the method in one of its previous articles on the Internet Archivist.

It is a project by 'The Internet Archive' a non-profit enterprise which has been receiving data from Alexa and many websites. In short it is a type of library that stores versions of your website.

WayBack Machine


The usage is awfully clear, you need to enter the URL of the website which you need to check in the search bar and press enter. The previous version would be right before your eyes. Now it must be clear that you cannot use the Wayback machine for determining the last updated version of a website that needs a login before you enter, simply because, the website would need authentication.
Another problem is you would not get a very accurate date. For a smaller/ not so popular website it would be in the range of a month. If you need a more accurate method of finding when your page was updated, keep reading.

Change Detection Method

A website known a change detection also performs a similar task but differently. Here you need to paste the URL of the page and your email address. So, whenever the website/Webpage URL changes, you'll be the first one to receive a notification. The only problem with this method is you will not be able to get any historical data. The mails would start from the point when you enter the email address and never before.

Change Detection


The JavaScript Method

The JavaScript method is by far the most simple and the most effective method i have found to determine the last updated/modified version of the webpage. The steps too are simple.
  1. Go to the URL you need
  2. Paste the following code "alert(document.lastModified)" (without the quotes)
  3. Now type the following on the code "javascript:" (without the quotes) *
  4. Such that the complete code looks like "javascript:alert(document.lastModified)" (without the quotes)
  5. Press enter **

The steps are outlined below,

JavaScript Method


* Note. It is very important that you type in the code in third step. It doesn't seem to work without it. The code is said to work in all major browsers and gives the most accurate time and date.

** Note. You need to remember that the results are in the MM/DD/YYYY format and the Time is in HH:MM:SS format. This is particularly useful when you have a date as 01/04/2014.

This answered your Question,
When was a Webpage Updated MohitChar

Monday, June 30, 2014

Optimum Number of Images for a Webpage

Optimum Number of Images for a Webpage
Text has been the pioneer in information dissemination. But the ball has now left the court. In the digital age of high speed broadband internet, Text based websites are soooo 1980s.

A post from yola.com depicted clearly, the need to strike a balance between visual and text content on a website.

It is said that your readers often create impressions about your website in just 50 milliseconds, so do you think huge chunk of text is going to help the reader to form a really nice opinion about your website, instead a nice image would attract attention and if the reader likes it, he/she would move further. 

This technique is risky, because if the reader does not like the image, you'll receive a "hmmf" and the reader will move along.  As is evident, until now, the article is actually in confirmation to a few concepts of Website/ SEO Psychology.

However, It has a much higher probability of luring the readers into reading/ using your website than a chunk of smart looking text.

Ask Yourself What did you see first


But you know, anything in excess is never good. So how do you know, if you've over-rainbowed your website. How do you know when your website stops being an informative/productive/inspiring website and starts becoming an abomination made by an overweight pixie puking colorful paste?

Too many Images? BLUNDER!

In simple words, Adding too many images for a webpage (not a website) can cause some serious repercussions,
  1. Image will load glacially slow (That means so slow, that you’ll grow a beard). Your page speed will suffer and so will you.
  2. If you do not use a free resource like blogger, you’ll need to host the images somewhere, hosting needs space for storage and that would require money which will be taken from your pocket.
  3. Also too many images sometime puts off the readers. They get the impression that you did not have enough content and so you’re compensating by adding lots and lots of images.

Too less Images? BLOOPER!

But if you have too less images, it can cause some serious damage too.

  1. Less images would bore your visitors, If numerous images would have you growing flowing beard then after 5 minutes of lengthy article without images, you will have a bored skeleton sitting in front of a computer.
  2. Lesser images without significant breaks lead to people skipping some juicy parts of your article.


Images on Website Type?

Just like your Bounce rate depends of the type of website you have, similarly in the case of images, it all depends on the type of work you do. If you're a photographer or a design enthusiast, your website will have to show in the same manner. If you're a brooding extra mindful persona, you'll automatically use”no nonsense full of text” methodology. The eye tracking study of web readers by nngroup claim that users will read more text on newspaper websites than they do at any websites.

Psychologically, this is because they actually visit the newspaper websites to gain information, to know about things and also because many people sitting at offices are not able to visit many websites and hence resort to the ones that are not blocked by their IT dept./Government (Digress..) The same analogy can be seen in links too. People often say, the higher the number of links you have better is your page, but it’s not true every time.

The Results

My philosophy is to micromanage and document. At codemakit I tend to delve deep and after research I put forward values and processed data. For Example, The Ideal blog posting schedule for a week  or The one about what page rank should you have to reach top 500 of all websites, So here I have attempted to micromanage and tell how many images are optimum for a webpage (for different types of webpages).

Mind you, the table is created after hours of grueling research, using two different methods for the analysis and comparing. The study revolved around the top 500 websites of the world by Alexa as per 11th June 2014. Several websites were selected. Ones in language other than English were rooted out. Ones that need authentication (like Facebook, Reddit etc.) before letting the visitors enter were removed. Ones with objectionable content were not considered.





Finally the values are arrived by using weighted average method. The complete Study on "The Optimum Number of Images for a Website Type" is available now in pdf.


Type Images
Forum Type Websites 7
Photosharing Websites 10
Brand Specific Websites 10
Banking Websites 12
Shopping Websites 35
Product review Websites 56
Group Blogs 83
Newspaper Group Websites 130
Entertainment Websites 145

So what is bad? Bad is when you mix things up. When a simple blogger uses so many images that the page uses an hour to load on the reader's computer. When loaded the page greets the user now sitting with a face full of white beard. If you’re so hell bent on using images for every little piece of text you have, use it in awesome ebook covers and magazines. But remember “The moment you overdo anything, you're in trouble.”

Note,

Google webmaster guidelines clearly state, you should not embed important text in images, use alt text for images, also the image must be conducive to the text you've published (You do not see an image of a puppy in this webpage, because it is out of context)

But nowhere has anything been mentioned about the optimum number of images a webpage might have (Not even the hyped “How search Works” by Google. So, I posted a question at Google’s Webmaster Forum in search of professional opinion. You can see the topic here, But There was no response from that side. Maybe my question was convoluted. :-(

This was about,
Optimum Number of Images for a Webpage MohitChar

Monday, June 23, 2014

Why do you need a multilingual website

Why do you need a multilingual website
Learn how you lose about 95% of your visitors and how to get them back. Demographics play an exceedingly pivotal role in determining the fate of your website. Language does pose a barrier if you want your blog to go truly global. 

Codemakit ran an article on “Why do some countries hate your website?” answering the question how a simple change in spelling can cause your blog to stop receives visitors/readers from certain countries. On similar lines, the language in which your blog was written in bounds the overall reach of your blog.

Languages Based on Mother Tongue

According to Wikipedia, the percentage of world population speaking English is about 5.43%. Considering many WebPages and websites are now made in English, you would wonder, that you're losing about 94.57 % of your potential readers just by writing in English!

Table 1 : Languages (Mother Tongue) spoken by people around the world

Rank Language Native speakers (millions) % of world population
1,
Mandarin
955*
14.40%
2,
Spanish
405*
6.15%
3,
English
360*
5.43%
4,
Hindi
310*
4.70%
5,
Arabic
,295*
4.43%
Source : Wikipedia Retrieved on 10th June 2014

Here comes the need for a language specific approach towards webpage creation. But there is a catch; the above data is basically for mother tongues. So 5.43% of the world's population has their mother tongue as English. (Now the figures do not disappoint).

Languages Acquired By Readers

But what if your mother tongue is not English and for answers you have to look towards English content on the web. So you use the language skills hammered in by your teachers at school and look for content published in English. Using this scenario in mind, you get almost 27% of the world as your potential readers. (Now that is pretty and believable)

Table 2 : Languages (Acquired) spoken by people around the world

Rank Language Internet users Percentage
1 English 565004000 27.00%  
2 Chinese 509965000 25.00%  
3 Spanish 164969000 8.00%  
4 Japanese 99182000 5.00%  
5 Portuguese 82587000 4.00%  
Source : Wikipedia Retrieved on 10th June 2014

Languages of Existing Webpages

In the previous Para we discussed a problem. A Problem often faced by readers all over the world. You do not find WebPages with content in your language. Would you like to hear what the language most websites are made of is? The answer not surprising is English or Anglais (I'm learning French). But what alarms is not the language, but the sheer number of WebPages using the language. What would be your estimate? Huh? 20% or 25% or 35%? Prepare to be floored; it is a whopping 56%, followed by 6% of Russian and 6% of German.

Table 3 : Webpages Existing on the web (Based on Languages)

Rank   Language   Percentage
English 55.70%  
Russian 6.00%  
German 6.00%  
Japanese 5.00%  
Spanish 4.60%  
Source : Wikipedia Retrieved on 10th June 2014

This was the problem I was talking about. You need answers; you have a presentation/ test/ viva tomorrow and all you find are WebPages in English. Hence you force yourself to plough deep into the webpage and try to understand the obscure language (The sentence might be futile for codemakit readers reading the blog in English). This might lead to visitors leaving webpage in search of a non Shakespearean website where the language is much simpler. This would increase your bounce rate, maybe this is the reason why your blog is not growing.

A Comparison

Here's a comparison of the languages discussed above.

Table 4 : Comparison of Languages, Based on demographics, Analytics and Website Content.

Rank Language
(Mother tongue)
Language
(Internet Users)
Language
(Website Content)
1
Mandrin
English
English
2
Spanish
Chinese
Russian
3
English
Spanish
German
4
Hindi
Japanese
Japanese
5
Arabic
Portuguese
Spanish
Source : Wikipedia Retrieved on 10th June 2014

Conclusion

In conclusion, it is evident from the fact that we would always like to be presented with content in our language, and the apparent lack of content on the web based on reader demographics, we should strive towards WebPages/ Websites with localized content presented in local languages. Even General Elections of countries were affected because of such tactics. Online Giants are doing it (Example : the Case of Wikipedia) and so should you (Unless you’re a potato blogger)

This answered your Question
Why do you need a multilingual website MohitChar